The benefits of social media in B2B marketing strategy
Social media marketing is generally regarded as a promotional tool for marketers selling to the consumer, but that’s a view…
10 Steps to Encourage a Safe Return to the Office After Lockdown
With lockdown placing a huge strain on both individuals and businesses now, many of us are feeling eager to return…
Predictive Sales in B2B
Any effective business plan will include a forecast of likely future demand. This doesn’t mean someone has stared into a crystal ball, though often in the past, they might have.…Continue Reading →
10 Tips for Writing Your About Us Page
If you’re like most companies, your About Us page is tucked into the links on your website footer and is…
How to build your brand personality
“Brand personality is very low on the list of priorities for marketing professionals, it’s been lost among the hype. But…
Why 2020 is the year of Digital marketing for engineering companies
While digital marketing has become the mainstay of any business in today’s world, there are some industries that are lagging behind for various reasons. Some may be because none of…Continue Reading →
Retail is evolving with Virtual Reality
The potential for implementing virtual reality systems is constantly evolving, carried by advancements in technology. Many household names are getting…
New Laws to Look Out for in 2020
Each new year sees new laws outlined by governments worldwide — this article will look at the laws coming into…
What could happen to the gas industry in the event of a no-deal Brexit?
With uncertainties still surrounding Brexit and the negotiations, no one has the answer for what will happen after Brexit, whenever it happens. The government has made preparations for every scenario…Continue Reading →
Lookers creates new jobs in Birmingham as part of growing focus on aftersales customers
Motor retailer Lookers is expanding its parts and distributions operations after opening a brand-new bespoke facility in Aston, Birmingham. The new…